5 Reasons the Dallas Cowboys Will Make a Run at the Super Bowl in 2023

 5 Reasons the Dallas Cowboys Will Make a Run at the Super Bowl in 2023

The Dallas Cowboys are a professional American football team based in the Dallas–Fort Worth metroplex. The Cowboys compete in the National Football League (NFL) as a member club of the league's National Football Conference (NFC) East division. The team is headquartered in Frisco, Texas, and plays its home games at AT&T Stadium in Arlington, Texas, which opened for the 2009 season. The stadium took its current name prior to the 2013 season. The Cowboys joined the NFL as an expansion team in 1960. The team's national following might best be represented by its NFL record of consecutive sell-outs. The Cowboys' streak of 190 consecutive sold-out regular and post-season games (home and away) began in 2002. The franchise has made it to the Super Bowl eight times, tied with the Pittsburgh Steelers and the Denver Broncos for second most Super Bowl appearances in history, just behind the New England Patriots record eleven Super Bowl appearances. This has also corresponded to eight NFC championships, most in the NFC. The Cowboys have won five of those Super Bowl appearances, tying them with their NFC rivals, the San Francisco 49ers, and the AFC's New England Patriots for the most Super Bowl victories by a single team.

Throughout the team's history, the Cowboys have been successful on the field and popular off of it. The Cowboys have had a number of legendary players, including quarterback Roger Staubach, defensive end Ed "Too Tall" Jones, defensive tackle Randy White, and wide receiver Michael Irvin. The team has also been home to some of the NFL's all-time great coaches, such as Tom Landry and Jimmy Johnson.

The team's popularity has made it one of the most valuable franchises in the NFL. Forbes has valued the Cowboys as the most valuable sports franchise in the world for four consecutive years, with a valuation of $5.7 billion in 2019. The Cowboys also generated $620 million in revenue in 2019, making them the highest-earning team in the league.

Despite their on-field success and financial success, the Cowboys have had their share of controversy. In the 1980s, the team was involved in a number of legal issues, including drug use and salary cap violations. In the 1990s, the team struggled on the field, leading to the firing of head coach Barry Switzer. In the 2000s, the team had a number of players get into legal trouble, including wide receiver Terrell Owens and cornerback Adam "Pacman" Jones.

Despite these controversies, the Dallas Cowboys remain one of the most popular and successful teams in the NFL. The team's strong fan base, on-field success, and financial success have made them a powerhouse in the league. Whether they are winning Super Bowls or making headlines off the field, the Dallas Cowboys are a team that always seems to be in the spotlight.